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Our Founders

Public Group was founded by two women of color who had a vision — and the determination to make it a reality.

On a mission to enhance digital design by championing authenticity and inclusivity, our creative studio brings clients creative solutions that fit their character, ambitions, and audience.

TWO SIDES OF THE SAME BRAIN

Creativity without strategy lacks direction;
strategy without creativity lacks soul.

At Public Group, Tricia is the spark that ignites boundless creativity, matched only by her tactical brilliance. Francesca is the mastermind behind flawless execution, setting the bar with unwavering quality. When they come together, Tricia and Francesca don’t just design solutions — they craft solutions and strategies that resonate deeply and cut precisely.

The best creatives are always outliers.

FORGET ONE IN A MILLION. WE’RE ONE IN 0.1%.

Only 0.1% of studios like ours are founded by women of color — a perceived weakness that we’ve turned into our greatest strength. With a growing team of 10+ unique professionals from different time zones, backgrounds, and cultures, our most valuable offering is our capability to see design from diverse perspectives.

After building successful careers in industries that they didn’t feel reflected their values, Tricia and Francesca founded Public Group to advocate for inclusivity in digital design and empower other WOC-founded companies. Embracing diversity, we design by centering unique perspectives for emotionally intelligent solutions that translate well, regardless of cultural context.

Our philosophy informs every step of our creative approach, from the questions we ask in the discovery phase to adding those finishing touches that will delight the end user. With clients like Apple, Dyson, and Freakmarbles, our legacy continues to grow as we strive to make a larger impact in the industry — one project at a time.

READY TO BUILD a brand you’re proud to own AND A BRAND YOUR CUSTOMERS ARE proud to be a part of?